Copyright (c) 2009 Schauffler Associates LLC
When beginning you Internet home business, among the many things you will want to investigate about a company is whether they are giving back to the larger community. While it is important to understand the company’s marketing and product, make sure that the company gives back.
With so many businesses establishing an online presence, you must consider whether the company wants to simply get your money or if the organization is aware of the world at large. Once you are signed up, then you are financially committed. Wouldn’t you rather with a company that gives back as well as helps you make money? The rewards for giving back are multi-faceted!
When you find a company that proudly displays its charitable work, you will know what the principals in the company stand for. Do you have similar interests with your giving back? Do you share their values? Is there an altruistic reason for you to be working for this company? Look into the personal and wide-reaching goals that drive the company. Do they have a clear “give-back” commitment?
When looking at the website, search for the ways they contribute to charities or other worthy causes. Make sure that the company supports the causes that you are comfortable with. If there is a moral discrepancy, keep looking. Knowing that your efforts will contribute to make a difference in the world will help keep you inspired to put forth a greater effort in your marketing.
When your connection to the product and the company are rooted in these deeper values-related areas, your power to market and sell the company’s direct sales opportunity will increase a hundred-fold! When you can stand behind your company with your full heart and emotions, you will be more motivated to find new and exciting ways to market. When times get tough (they always do in business!) you will have this foundation to drive your forward through the challenges and on to success. You will that know that you are doing this for more than just making a lot of money. And, you will sleep like a baby at night because you know you are sharing integrity with a company you work with.
Working with an outfit that gives back is win-win-win. You win as a marketer. The company wins by having a loyal sales force. And the larger community will win by what they receive. There’s no way to beat that!